Denise McDonald Dorman

Archive for the ‘Public Relations’ Category

Oy Vey! New Apple iPad App JUDOKU Teaches Users About Judaism

In Acme Digital Laboratories LLC, Andrew Charon, Apple, Entertainment, Humor, iPad, iPad App, Jewish Culture, Judaism, Judoku, Pop Culture, Public Relations, Uncategorized, User Experience, WriteBrain Media on July 27, 2011 at 6:41 pm

MINNEAPOLIS, MN, July 27, 2011–Oy vey! Move over, world of Sudoku apps targeting Jewish youth…there’s a new game in town! Okay, so maybe the Jewish Sudoku mobile gaming market isn’t huge, but it’s just grown by one. Today the Apple App Store published Judoku(TM), an educational Sudoku puzzle game aimed at educating Jews and Gentiles alike on the basics of Jewish culture.

Judoku (rhymes with Sudoku), developed by ACME Digital Laboratories LLC, is not your everyday Sudoku app. The iPad game, which sells for $1.99 on the Apple App Store, can be played as a traditional Sudoku game, with numbers 1 through 9 ordered across columns and rows, or by using Jewish symbols or the Hebrew alphabet in place of numbers. The game also includes humorous explanations of the Jewish components to further engage and educate players.

Judoku creator Andrew Charon, who was lead developer on the Webby Award-winning Yearbook Yourself app with its 450,000 visits, said “I’ve been creating educational games for companies like General Mills, Colle+McVoy, takemefishing.org and Blue Earth Interactive for many years, and most recently, I created a successful mobile app Sudoku game. My whole life people have asked me questions about Judaism, and then it occurred to me–here’s the opportunity to merge both into one fun user experience! I wanted a captivating tool I could use to teach my own children about Judaism. Learning the Torah was competing for their attention against Angry Birds and Justin Bieber Tweets. I figured if you can’t beat ’em, join ’em! That, and frankly, I really just wanted to create something called Judoku,” he added.

According to Charon, whether or not Judoku will be released for devices, such as Apple’s iPhone and iPod, or for Android and Blackberry devices will depend on the demand for the game from users of those devices. “I’m eager to hear how people are using the game, what they’re finding useful, and just getting their overall feedback. I’m expecting a lot of questions — it’s sort of a Jewish thing.”

For more information on Judoku, please visit http://www.judoku.net or http://www.acmedigitallabs.com; for review copies of the game, please contact ACME public relations firm WriteBrain Media by phone at 630.215.5623 by email at denise@writebrainmedia.com or via Twitter.com/writebrainmedia.

ABOUT ACME DIGITAL LABORATORIES LLC (ACME)

ACME Digital Laboratories LLC (ACME), founded in Chicago in 1997 by Andrew Charon, is now a Minneapolis-based creative software development company specializing in web and mobile application development. Judoku(TM) is the latest app developed by ACME. Previous mobile applications include The Crazy Monster Matching Game (iPhone) and The Monster Madness Memory Game and Sudoku Mania (iPad).

ABOUT ANDREW CHARON

Andrew Charon, the Webby Award-winning lead developer of Yearbook Yourself, has been working professionally in web development, design, and marketing since 1996. The Rubik’s Cube may have been the impetus for his award-winning career. At age 11, Fargo, ND native Charon was featured on his local ABC-TV affiliate for solving the Rubik’s Cube in record-breaking time. Currently, Charon is a full-time contractor at General Mills with a focus on creative software development, user experience, design and interactive strategy. Previously, Charon was employed at Minneapolis-based agency Colle+McVoy as a Sr. Creative Developer. He was a significant part of the agency’s transformation from a traditional to a highly interactive-focused agency, and while there, lead many award-winning projects for clients such as Yahoo!, Johnson and Johnson, Taubman Malls, Manhattan Toys, Kiehls and Rhymsayers Entertainment. With an undergraduate degree in fine art, Charon is continuing his education at the University of St. Thomas masters program in Software Engineering and Information Systems. Charon enjoys spending time with his family, long bike rides, around Minneapolis, soccer and listening to and composing his own music. When he’s not developing games for his clients or his children, he’s…sigh…still developing games.

MEDIA CONTACT:

Denise Dorman | WriteBrain Media

P: 630.845.4694 | M: 630.215.5623 |E: denise@writebrainmedia.com

Twitter.com/WriteBrainMedia | Facebook.com/writebrainmedia

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Mashable names PSGive.org “Most Promising New Company”

In Charitable Giving, Mashable, Not-forProfit, Philanthropy, Pop Culture, PSGIVE.org, Public Relations, Social Good, Social Media, WriteBrain Media on January 7, 2011 at 1:36 pm

Mashable names PSGive.org “Most Promising New Company”

PSGive selected over renowned sites Quora and Instagram for the win

Las Vegas, NV – January 7, 2011—PSGive.org is pleased to announce that they were presented with the Mashable Award for “Most Promising New Company.”  Their win was announced last night during the fourth annual Mashable Awards at a gala event kicking off the 2011 International CES® conference in Las Vegas, Nevada.

“It was an honor simply to be nominated in the company of such great organizations as Quora, Instagram, Badgeville, and Getaround,” noted Sean Steinmarc, co-founder.

The Mashable Awards recognize the year’s best of tech and the web, per votes by the Mashable community who cast more than 1.3 million votes in 25 categories. “The Mashable Community has really grown the Mashable Awards program over the past four years,” said Pete Cashmore Founder & CEO of Mashable.  “We are grateful to our readers who made this year’s program such a success.”

PSGive.org was born of two lifelong friends, Paul Feldman and Sean Steinmarc, who had spent six years supporting non-profits dedicated to curing diabetes, a disease with which Feldman was diagnosed at age 25.  While researching methods to increase support, they identified that the non-profit community’s limited resources made it difficult for many organizations, not just those focused on diabetes, to reach and engage a wider supporter base. From that revelation, Paul and Sean developed a solution to this problem: PSGive.org.

PSGive.org was founded in May of 2009 and launched in October 2010, attracting donors with online “events.” Each event is assigned to a single charity, where supporters compete online to win prizes like luxury trips, electronics and more. Most recently, donors won an iPad for $4.49, a Kindle for $14.48 and a Flip Ultra HD for $16.53. Revenue from the events is generated by participation, allowing for these item discounts. Other benefits to the site include the following:

PSGive.org is fun: Each charity is assigned an event, where supporters can compete online to win prizes like luxury trips, electronics and more.

PSGive.org is affordable: There is never a membership fee for charities or supporters. Virtually everyone can afford to participate; tokens start at just $0.50 each.

PSGive.org is social: Members earn free tokens by referring friends; the “Share Button” at the bottom of each charity page and its event pages helps broadcast the message on Facebook, Twitter, and elsewhere, further raising awareness.

PSGive.org is accessible: The site is accessible via smart phones such as the iPhone, Blackberry and Android.

“PSGive.org is engaging a myriad of new supporters to give small amounts rather than hunting that one lump sum from a wealthy philanthropist. This does a better job of raising awareness of the charities immediately, thus raising further revenue in the future,” Feldman explained.

For more information, please visit PSGive.org, watch the founders’ in a TV interview, visit our press room and visit the following pages:

Twitter

Facebook

LinkedIn

About PSGive.org

Founded in 2010, PSGive.org is an online community specifically designed to increase awareness of and revenue for non-profit organizations. PSGive.org allows nonprofit supporters to compete for amazing deals in online events benefiting their causes.

Media Contacts:

Stephen Crane

stephen.crane@psgive.org

951.732.7010

Denise Dorman

denise.dorman@psgive.org

630.845.4694

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PR, Communications & Social Media Job Seekers: Check This Out

In Career, Communications, Denise Dorman, Employment, Facebook, Job Opportunities, LinkedIn, Public Relations, Recruiting, Social Media, Twitter, WriteBrain Media on November 10, 2010 at 5:51 pm

Dear Friends,

Some of you following me work in the same universe as do I – communications and content creation. To that end, a friend from a private online group posted information today about this new niche job board, which I’m sharing with all of you in the event that it helps even one person find work in this tough economy. So here it is– “Hoojobs”:

Hoojobs (http://hoojobs.com) is a niche job board for the public relations, communications, and social media community. We just launched to job-seekers yesterday. Several employers and recruiters have positions posted and it’s growing daily.
Hoojobs features:

– Simple, clean, easy-to-use design.
– A live search tool to quickly find relevant results.
– Job alerts via email or RSS based on keywords or categories.
– Integrated social media tools to allow users to quickly share job leads with their networks via email, Twitter, Facebook, and LinkedIn.
– Real-time job postings – Job posts are only posted for 30 days unless the employer re-posts the position because it is still active. No more out-of-date jobs!
– A niche site marketed solely to communications and marketing professionals resulting in more qualified leads for employers than the large job boards.
– Backing from Paradigm Staffing, a recruiting agency with over a decade of serving the PR and communications industry.

Please visit and let us know what you think! We’re still working on some minor details and will be improving search and the alert features to make it even easier for the job seekers to be notified immediately about opportunities in the field of interest.

We’re also on Facebook and Twitter.
http://facebook.com/hoojobs
http://twitter.com/hoojobs

I hope this helps someone out there find work. If it does, will you please share your story here? Good luck!