For Immediate Release: Studio City, CA—Monday, December 7, 2009 – Erthbound Entertainment’s pilot episode of the new series “Auto Addiction” debuts tonight on the SPEED™ Channel at 8:30 p.m. Eastern Standard Time (EST). The show takes a humorous approach to examining what defines today’s car culture. Jeffrey Willerth, president of Erthbound Entertainment, Inc., is the show’s producer, whose lifelong affection for cars is obvious in his new series.
Episode One is hosted by Pulitzer Prize-winning automotive columnist Dan Neil, who uses the latest medical equipment to show what happens to our minds and bodies while driving distracted. The show’s description says, “It’s wrong, ridiculous and so dangerous, yet it happens daily on America’s highways…people driving while eating, reading, shaving, yakking on the phone, applying makeup, brushing teeth, changing clothes, using computers, choosing CDs, watching TV and even having sex. Driving distracted is driving reckless and sometimes even ‘wreck full.’ ”
According to Willerth. “We are fast becoming a nation of motoring morons, easily distracted by palm-sized technology and social networking.” He adds, “Imagine the headlines when someone pilots their car 150 miles past Minneapolis because they were fussing with their laptops!”
“Auto Addiction” is available on the SPEED channel tonight, Monday 12/7 8:30pm, Tuesday 12/8 12:30am and 8:30am, Friday 12/11 11:00pm and Sunday 12/13 10:30am.
SPEED™ is the nation’s first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. SPEED is home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services. Available to more than 78 million households in North America. http://www.SPEEDtv.com – The Online Motorsports Authority.
About Erthbound Entertainment
Erthbound Entertainment, Inc. is the boutique production company currently producing the “Auto Addiction” series for the SPEED Network, and distributing the debut comedy special, “Owen Smith: Anonymous” with the new BBN, Black Broadcasting Network. Recent international productions include a series of luxurious business programming for Europe’s LUXE TV, lifestyle content for RTL Belgium, a special program for the BBC’s “TopGear” host, Jeremy Clarkson and production services on commercial shoots for Rolls-Royce and Verizon. http://www.erthbound.com
Denise Dorman, Publicist
Web site: http://www.writebrainmedia.com